PinPilot pilots organic analytics and ad campaigns from a single dashboard — with a kill/scale decision engine and an integrated AI assistant.
Impressions, outbound clicks, trends and top pins — the real signal of what your content is doing on Pinterest.
A rules engine turns CTR, CPA and conversions into clear calls: cut, iterate, or scale — no guesswork.
An AI chat receives a summary of your metrics and answers strategic questions about growth and budget.
CTR under 50% of account average (≥1000 impressions), or 3× target CPA spent with no conversion, or CPA above 2× target.
CPA between 1× and 2× target, or strong CTR but zero conversions — a landing-page signal, not a kill.
CPA at or below target with ≥3 conversions — raise budget 20–30% every 3–4 days. Never double.